Our thoughts

Alexandra DiFresca May 14th, 2013

The Importance of Timing

Top of mind awareness is what your business should be striving for. With the proliferation of social media, timing your content distribution is key to online success. Oreo knows timing. The cookie company capitalized on the Superbowl blackout by Tweeting an ad with the caption “You can still dunk in the dark” which now has

Alexandra DiFresca May 7th, 2013

Join us at one of our Social Media Events

We are excited to announce our Social Media Tour that will consist of 14 events throughout Ontario! At each event, our social media experts will teach business owners about the importance of social media and understanding buyer behaviour, emphasizing how to generate conversions and brand advocates. We know that optimizing each platform is essential to

Humza Imran April 1st, 2013

Hashtags on Facebook? To be or not to be?

“Facebook is working on incorporating the hashtag”. For those who are wondering, no this is not meant to be an April’s Fools prank! As mentioned in a well written article from The Wall Street Journal, this just might happen as it seems that the social media gorilla is taking big steps to prove its dominance