Industries
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Transportation & Logistics
Become indispensable, not interchangeable.
We help transportation and logistics providers compete as strategic partners - not commodity vendors.
Fleets, carriers, 3PLs, waste haulers, specialty operators - transportation and logistics is too often sold on rate. Candybox helps you reposition around the impact, reliability, and partnership that shippers and customers actually buy, then executes the recruitment and demand-gen programs that fill seats, win lanes, and retain accounts.
Trusted by transportation and logistics providers including ERB Group and Waste Solutions.
Sample KPIs we move
- Driver and operator recruitment cost & fill rate
- New shipper/account win rate
- Customer retention and pipeline value
How we drive growth
We reposition you above price and availability toward the impact, reliability, and partnership shippers actually buy. Our team can execute recruitment campaigns, account based marketing, content, and digital infrastructure that fill seats, win lanes, and retain accounts.
Challenges & solutions
Shippers see us as a rate, not a partner.
We reposition your business around the value shippers actually pay for - reliability, capacity, expertise, partnership - and bring that story to life across every touchpoint.
We can't recruit and retain drivers and operators.
We build recruitment marketing programs; culture videos, paid campaigns, employer reviews and social media that converts.
Our digital presence doesn't match the scale of our operation.
We modernize your website, SEO, and content programs so prospects, drivers, and partners take you as seriously as you take yourself.
Your Growth Roadmap
Easy to start. Built to scale.
Stepping into a better marketing strategy should not feel like a leap of faith. We do the heavy lifting upfront to learn about your market and operational goals. You get a clear, actionable plan tailored to your business, offering zero friction and absolute clarity right out of the gate.
Discovery Call
Understanding your business, your network, your customers, and your recruitment challenges.
Strategic Brief
Positioning, brand architecture, recruitment strategy, and a digital roadmap.
Activation & Optimization
Website, recruitment campaigns, ABM, content, and digital infrastructure that drive measurable results.
Transportation & Logistics
Frequently asked questions
Find out everything you need to know about partnering with our team, measuring success, and turning your marketing budget into a predictable growth engine.
How does Candybox help transportation companies recruit drivers?
We build employer brands, careers websites, paid recruitment campaigns, and social content – focused on cost per qualified application and fill rate.
Can you help logistics companies win new shippers?
Yes. We build account-based marketing campaigns and content programs targeted at the shippers, brokers, and supply chain leaders you want as customers.
Do you work with carriers, 3PLs, and waste operators?
Yes – all of the above. Our experience spans truckload, LTL, waste, specialty, and 3PL/4PL.
What KPIs do you focus on for transportation and logistics marketing?
Driver and operator recruitment cost and fill rate, new account/shipper win rate, and customer retention or pipeline value.
How is logistics marketing different from other B2B marketing?
Two audiences, two motions – recruitment and demand gen – and both have to work simultaneously. Our programs are built to run them together.
