elevating brand presence in a competitive market
challenge
O’Dell struggled with low brand awareness, an outdated brand identity, and difficulty standing out in a competitive industry. Their online presence was inconsistent, making it hard to attract and convert new customers.
our impact
We developed a brand new brand narrative for O’Dell that captured their legacy and showcased their forward-thinking approach. Alongside an enhanced colour palette that positioned them as innovative, compelling, and expert professionals in their field, we also delivered a redesigned digital experience. Through collaborative discovery sessions, we crafted a new brand identity and launched a high-performing, modern website that reflects O’Dell’s leadership and excellence in the HVAC space.
a website built for the next generation
We designed and developed a custom website experience tailored to O’Dell’s brand narrative and user journey, optimizing for performance, accessibility, and lead generation.
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