We’ve got some exciting news!
Our Founder and CEO, Darrell Keezer, is on the cover of the Spring 2022 issue of The Edge – A Leader’s Magazine! Read the cover story online and pick up a copy in all Chapters and Indigo stores nationwide available Monday, March 28, 2022.
In a candid conversation, Darrell gets real about hitting the target in digital marketing. Starting with the success of Candybox, Darrell shares his journey growing his business from a one-person start-up to one of the fastest-growing companies in Canada.
In his cover feature, Darrell discusses the dos and don’ts for new business owners and the reasons why companies make costly marketing mistakes.
‘’Many companies rush into new networks or marketing automation software, believing it will improve their marketing results, but tactics without strategies often fail’’.
He gives his advice on simple strategies businesses can employ to begin their marketing plans and offers real-world examples of running successful marketing campaigns.
Throughout the cover story, Darrell talks about the growth of his two companies, Candybox Marketing and Launch48, and the inspiration behind his book Pick Up Your Freakin’ Phone. Darrell shares the most memorable advice he’s been given as an entrepreneur and offers tips of his own to people starting a business in Canada.
You can read the full story in the Spring 2022 issue of The Edge – A Leaders Magazine! On Monday, March 28, 2022, get your hands on a physical copy of the magazine available at all Indigo and Chapters locations.