{"id":12868,"date":"2026-04-21T01:25:50","date_gmt":"2026-04-21T05:25:50","guid":{"rendered":"https:\/\/candyboxmarketing.com\/?post_type=work&#038;p=12868"},"modified":"2026-06-18T11:31:10","modified_gmt":"2026-06-18T15:31:10","slug":"amhil","status":"publish","type":"work","link":"https:\/\/www.candyboxmarketing.com\/fr\/work\/amhil\/","title":{"rendered":"Amhil"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"12868\" class=\"elementor elementor-12868\" data-elementor-post-type=\"work\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a815c8 e-con e-atomic-element e-div-block-base work_hero section_component e-2a815c8-e72cb10\" data-id=\"2a815c8\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"2a815c8\">\n    <div class=\"elementor-element elementor-element-3c4a413 e-con e-atomic-element e-div-block-base work_hero-inner section_row e-3c4a413-86b26ce\" data-id=\"3c4a413\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"3c4a413\">\n    \t\t<div class=\"elementor-element elementor-element-a463952 elementor-widget elementor-widget-heading\" data-id=\"a463952\" data-element_type=\"widget\" data-e-type=\"widget\" data-highlight-marker-reveal=\"\" data-marker-direction=\"right\" data-marker-theme=\"pink\" data-marker-delay=\"0.2\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Amhil<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b51274 elementor-widget elementor-widget-heading\" data-id=\"0b51274\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Showing companies how the wrong packaging<span class=\"heading-highlight\"> could make a mess of their brand<\/span><\/h1>\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-e23c8b2 e-con-full dark-section e-flex e-con e-parent\" data-id=\"e23c8b2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/www.candyboxmarketing.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/25_Amhil_The-Sandwich_30sec_1080.mp4&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;}\" data-parallax=\"trigger\" data-parallax-scroll-start=\"top top\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<video class=\"elementor-background-video-hosted\" role=\"presentation\" autoplay muted playsinline loop><\/video>\n\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-7390558 elementor-invisible elementor-widget elementor-widget-ucaddon_blox_play_button\" data-id=\"7390558\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:250}\" data-widget_type=\"ucaddon_blox_play_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Video Play Button -->\n\t\t<link id='font-awesome-css' href='https:\/\/www.candyboxmarketing.com\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/font-awesome6\/fontawesome-all.min.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='font-awesome-4-shim-css' href='https:\/\/www.candyboxmarketing.com\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/font-awesome6\/fontawesome-v4-shims.min.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='lity-css' href='https:\/\/www.candyboxmarketing.com\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/lity\/lity.min.css' type='text\/css' rel='stylesheet' >\n\n<style>\/* widget: Video Play Button *\/\n\n#uc_blox_play_button_elementor_7390558{\n width:100%;\n}\n\n.container_uc_blox_play_button_elementor_7390558{\n  display: flex;\n  justify-content: center;\n}\n\n#uc_blox_play_button_elementor_7390558 a{\n  display:inline-block;\n  transition:0.5s;\n  text-decoration:none;\n}\n\n.ue_play_button{\n  text-align:center;\n}\n\n#uc_blox_play_button_elementor_7390558 a:hover{\n  transform:scale(1.1,1.1);\n}\n\n#uc_blox_play_button_elementor_7390558 a span.video-button{\n  display:inline-block;\n  align-items: center;\n  justify-content: center;\n  flex-direction: column; \n  display:flex;\n  position:relative;\n  transition:0.3s;\n  line-height:1em;\n}\n\n.ue-play-bg{\n  background-size:cover;\n  background-position:center;\n  background-repeat:none;\n  max-width:100%; \n}\n\n#uc_blox_play_button_elementor_7390558 a span.video-button svg{\n  height:1em;\n  width:1em;\n}\n\n#uc_blox_play_button_elementor_7390558 i{\n  vertical-align:middle;\n  transition:0.3s;\n}\n\n#uc_blox_play_button_elementor_7390558 a span:before{\n  content: '';\n    display: inline-block;\n    position: absolute;\n    top: -2px;\n    left: -2px;\n    bottom: -2px;\n    right: -2px;\n    border-radius: inherit;\n    border: 1px solid #FF445E;\n    -webkit-animation: btnIconRipple 2s cubic-bezier(0.23, 1, 0.32, 1) both infinite;\n    animation: btnIconRipple 2s cubic-bezier(0.23, 1, 0.32, 1) both infinite;\n    border-color: #FF445E;\n}\n\n@keyframes btnIconRipple {\n  0% {\n    border-width: 4px;\n            transform: scale(1);\n  }\n  80% {\n    border-width: 1px;\n            transform: scale(1.35);\n  }\n  100% {\n    opacity: 0;\n  }\n}\n\n\n\n\n\t\t  .button_uc_blox_play_button_elementor_7390558{\n          animation: ue-video-popup-waggle 5s infinite;\n      }\n\n      @keyframes ue-video-popup-waggle {\n          0% {\n              transform: none;\n          }\n\n          10% {\n              transform: rotateZ(-20deg) scale(1.2);\n         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.lity-container{\n  max-width: 1000px;\n}\n\n@media (max-width: 767px) {\n .lity-close{\n    font-size: !important;\n  }\n}\n@media (max-width: 1024px) {\n .lity-close{\n    font-size: !important;\n  }\n}\n\n<\/style>\n\n\t\n     <div id=\"uc_blox_play_button_elementor_7390558\" class=\"ue_play_button\" data-path=\"self_hosted\">\n          <a href=\"https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/25_Amhil_The-Sandwich_30sec_1080.mp4\" class=\"button_uc_blox_play_button_elementor_7390558\" data-lity>\n         <span class=\"video-button\">\n          <i class='fas fa-play'><\/i>\n  <\/span>  \n<\/a>\n<\/div>\n\n<!-- end Video Play Button -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7208384 elementor-widget elementor-widget-heading\" data-id=\"7208384\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Watch Reel<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cfde21f e-con e-atomic-element e-div-block-base work_details section_component\" data-id=\"cfde21f\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"cfde21f\">\n    <div class=\"elementor-element elementor-element-fe101e8 e-con e-atomic-element e-div-block-base work_details-challenge section_row\" data-id=\"fe101e8\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"fe101e8\">\n    <div class=\"elementor-element elementor-element-e88bde7 e-con e-atomic-element e-div-block-base section_column e-e88bde7-2fd7541\" data-id=\"e88bde7\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"e88bde7\">\n    \t\t<div class=\"elementor-element elementor-element-2057729 elementor-widget elementor-widget-heading\" data-id=\"2057729\" data-element_type=\"widget\" data-e-type=\"widget\" data-highlight-marker-reveal=\"\" data-marker-direction=\"right\" data-marker-theme=\"pink\" data-marker-delay=\"0.2\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">D\u00e9fi<\/h2>\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-0589626 e-con e-atomic-element e-div-block-base section_column e-0589626-6385897\" data-id=\"0589626\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"0589626\">\n    \t\t<div class=\"elementor-element elementor-element-d965580 elementor-widget elementor-widget-text-editor\" data-id=\"d965580\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Amhil was stuck in a commoditized category where packaging was treated as a cost to cut, not a brand asset to invest in.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b9cca0 elementor-widget elementor-widget-text-editor\" data-id=\"1b9cca0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Despite strong capabilities, it was largely invisible in-market and seen as a backup supplier, not a strategic partner. The real challenge wasn\u2019t just awareness, it was changing how an entire industry values packaging.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-c205a90 e-con e-atomic-element e-div-block-base work_details-impact section_row\" data-id=\"c205a90\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"c205a90\">\n    <div class=\"elementor-element elementor-element-dfa8287 e-con e-atomic-element e-div-block-base section_column e-dfa8287-7d98960\" data-id=\"dfa8287\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"dfa8287\">\n    \t\t<div class=\"elementor-element elementor-element-e735c9e elementor-widget elementor-widget-heading\" data-id=\"e735c9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-highlight-marker-reveal=\"\" data-marker-direction=\"right\" data-marker-theme=\"pink\" data-marker-delay=\"0.2\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Notre impact<\/h2>\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-a531cb4 e-con e-atomic-element e-div-block-base section_column e-a531cb4-13829d5\" data-id=\"a531cb4\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"a531cb4\">\n    \t\t<div class=\"elementor-element elementor-element-238465b elementor-widget elementor-widget-text-editor\" data-id=\"238465b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The campaign reframed packaging as the final brand moment where perception is made or broken. By exposing how poor packaging can undo even the best product, it elevated packaging from an afterthought to a critical driver of brand trust, repositioning Amhil as the partner that protects it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-3e6096c e-con e-atomic-element e-div-block-base section_component e-3e6096c-72ac385\" data-id=\"3e6096c\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"3e6096c\">\n    <div class=\"elementor-element elementor-element-b792bf8 e-con e-atomic-element e-div-block-base section_row e-b792bf8-f20b2f6\" data-id=\"b792bf8\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"b792bf8\">\n    <div class=\"elementor-element elementor-element-89e44bf e-con e-atomic-element e-div-block-base section_column e-89e44bf-5a46104 component_mediabox\" data-id=\"89e44bf\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"89e44bf\">\n    \n<\/div>\n<div class=\"elementor-element elementor-element-6d15ecd e-con e-atomic-element e-div-block-base section_column e-6d15ecd-018cb34 component_mediabox\" data-id=\"6d15ecd\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"6d15ecd\">\n    \n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-426351b e-con e-atomic-element e-div-block-base section_row e-426351b-858cc02\" data-id=\"426351b\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"426351b\">\n    \t\t<div class=\"elementor-element elementor-element-9393337 elementor-widget elementor-widget-video\" data-id=\"9393337\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/25_Amhil_Yogurt-Time_30sec_1080.mp4\" controls=\"\" preload=\"metadata\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-163b438 e-con e-atomic-element e-div-block-base section_component e-163b438-283ce1f\" data-id=\"163b438\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"163b438\">\n    <div class=\"elementor-element elementor-element-862e8e8 e-con e-atomic-element e-div-block-base section_row e-862e8e8-7733da3\" data-id=\"862e8e8\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"862e8e8\">\n    <div class=\"elementor-element elementor-element-2e7105e e-con e-atomic-element e-div-block-base section_column e-2e7105e-c9bf393\" data-id=\"2e7105e\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"2e7105e\">\n    \t\t<div class=\"elementor-element elementor-element-149cdcd elementor-widget elementor-widget-heading\" data-id=\"149cdcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-highlight-marker-reveal=\"\" data-marker-direction=\"right\" data-marker-theme=\"pink\" data-marker-delay=\"0.2\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Recognized by Ads of the World , Best Ads on TV and the PHNX Awards\n<\/h2>\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-252eba3 e-con e-atomic-element e-div-block-base section_column e-252eba3-a6334ef\" data-id=\"252eba3\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"252eba3\">\n    \t\t<div class=\"elementor-element elementor-element-1e3dc14 elementor-widget elementor-widget-image\" data-id=\"1e3dc14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"215\" src=\"https:\/\/spcdn.shortpixel.ai\/spio\/ret_img,q_cdnize,to_webp,s_webp\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/PHNX2022_logo6-1024x275.webp\" class=\"attachment-large size-large wp-image-12956\" alt=\"Amhil industrial equipment and logo in a manufacturing setting.\" srcset=\"https:\/\/spcdn.shortpixel.ai\/spio\/ret_img,q_cdnize,to_webp,s_webp\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/PHNX2022_logo6-1024x275.webp 1024w, https:\/\/spcdn.shortpixel.ai\/spio\/ret_img,q_cdnize,to_webp,s_webp\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/PHNX2022_logo6-300x81.webp 300w, https:\/\/spcdn.shortpixel.ai\/spio\/ret_img,q_cdnize,to_webp,s_webp\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/PHNX2022_logo6-768x207.webp 768w, https:\/\/spcdn.shortpixel.ai\/spio\/ret_img,q_cdnize,to_webp,s_webp\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/PHNX2022_logo6-18x5.webp 18w, https:\/\/spcdn.shortpixel.ai\/spio\/ret_img,q_cdnize,to_webp,s_webp\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/PHNX2022_logo6.webp 1216w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6329da1 elementor-widget elementor-widget-image\" data-id=\"6329da1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"500\" height=\"350\" src=\"https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/best_ads_ON_TV_LOGO.webp\" class=\"attachment-large size-large wp-image-12957\" alt=\"Amhil logo featuring &quot;Best Ads&quot; on a black background.\" srcset=\"https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/best_ads_ON_TV_LOGO.webp 500w, https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/best_ads_ON_TV_LOGO-300x210.webp 300w, https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/best_ads_ON_TV_LOGO-18x12.webp 18w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36bb6fd elementor-widget elementor-widget-image\" data-id=\"36bb6fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"541\" height=\"113\" src=\"https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/AdsOfTheWorldLogo.webp\" class=\"attachment-large size-large wp-image-12961\" alt=\"Modern Amhil product showcased with sleek design and branding.\" srcset=\"https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/AdsOfTheWorldLogo.webp 541w, https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/AdsOfTheWorldLogo-300x63.webp 300w, https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/AdsOfTheWorldLogo-18x4.webp 18w\" sizes=\"(max-width: 541px) 100vw, 541px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-17e9af9 e-con e-atomic-element e-div-block-base section_component e-17e9af9-6592499\" data-id=\"17e9af9\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"17e9af9\">\n    <div class=\"elementor-element elementor-element-6c15547 e-con e-atomic-element e-div-block-base section_row e-6c15547-348bc8c\" data-id=\"6c15547\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"6c15547\">\n    \t\t<div class=\"elementor-element elementor-element-9f53bf9 elementor-widget elementor-widget-video\" data-id=\"9f53bf9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/25_Amhil_Great-Coffee_30sec_1080.mp4\" controls=\"\" preload=\"metadata\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-d42bb90 e-con e-atomic-element e-div-block-base e-d42bb90-9dfcfe7\" data-id=\"d42bb90\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"d42bb90\">\n    <div class=\"elementor-element elementor-element-bcd6bbb e-con e-atomic-element e-div-block-base section_component e-bcd6bbb-427cea0\" data-id=\"bcd6bbb\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"bcd6bbb\">\n    <div class=\"elementor-element elementor-element-e4e10d3 e-con e-atomic-element e-flexbox-base section_row e-e4e10d3-b5a21a9\" data-id=\"e4e10d3\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"e4e10d3\">\n    <div class=\"elementor-element elementor-element-3b51968 e-con e-atomic-element e-div-block-base section_group e-3b51968-c0fd593\" data-id=\"3b51968\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"3b51968\">\n    \t\t<div class=\"elementor-element elementor-element-e6b35cd elementor-widget elementor-widget-heading\" data-id=\"e6b35cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-highlight-marker-reveal=\"\" data-marker-direction=\"right\" data-marker-theme=\"pink\" data-marker-delay=\"0.2\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Discover More Work<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4229112 elementor-widget elementor-widget-heading\" data-id=\"4229112\" data-element_type=\"widget\" data-e-type=\"widget\" data-split=\"heading\" data-split-reveal=\"words\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Explorez davantage la preuve de nos promesses<\/h3>\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-9cd4507 e-con e-atomic-element e-div-block-base section_row e-9cd4507-a6e7770\" data-id=\"9cd4507\" data-element_type=\"e-div-block\" data-e-type=\"e-div-block\" data-interaction-id=\"9cd4507\">\n    \t\t<div class=\"elementor-element elementor-element-b975a1a elementor-widget elementor-widget-global elementor-global-13288 elementor-widget-ucaddon_ue_listing_grid\" data-id=\"b975a1a\" data-element_type=\"widget\" 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*\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"280\" class=\"elementor elementor-280 uc-post-12317 e-loop-item e-loop-item-12317 post-12317 work type-work status-publish has-post-thumbnail hentry tag-live industry-professional-services service-content-creation service-social-media-management\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-7c969a1 e-con-full c-work-card-outer e-flex e-con e-parent\" data-id=\"7c969a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-be9893f e-con-full c-work-card-outer e-flex e-con e-child\" data-id=\"be9893f\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/www.candyboxmarketing.com\/fr\/work\/the-shepherd-group\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e3e03f6 c-work-card-img elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"e3e03f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1707\" height=\"1476\" src=\"https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/CR6_9903-scaled-e1775536267669.webp\" class=\"attachment-full size-full wp-image-12327\" alt=\"The Shepherd Group logo displayed on a lush green moss wall background.\" srcset=\"https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/CR6_9903-scaled-e1775536267669.webp 1707w, https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/CR6_9903-scaled-e1775536267669-300x259.webp 300w, https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/CR6_9903-scaled-e1775536267669-1024x885.webp 1024w, https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/CR6_9903-scaled-e1775536267669-768x664.webp 768w, https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/CR6_9903-scaled-e1775536267669-1536x1328.webp 1536w, https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/04\/CR6_9903-scaled-e1775536267669-14x12.webp 14w\" sizes=\"(max-width: 1707px) 100vw, 1707px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<div class=\"elementor-element elementor-element-2e19961 e-con-full c-work-card-content e-flex e-con e-child\" data-id=\"2e19961\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-322db8a e-con-full e-flex e-con e-child\" data-id=\"322db8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-034937f elementor-widget elementor-widget-post-info\" data-id=\"034937f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-27ec9ba elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Professional Services<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc86a1f elementor-widget elementor-widget-heading\" data-id=\"dc86a1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\/<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-653ea31 elementor-widget elementor-widget-post-info\" data-id=\"653ea31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-27ec9ba elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\tLe Groupe Shepherd\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecb4f4c elementor-widget elementor-widget-heading\" data-id=\"ecb4f4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.candyboxmarketing.com\/fr\/work\/the-shepherd-group\/\">How strategic social content delivered +1M views and +43% website traffic<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"ue-grid-item\" data-link=\"https:\/\/www.candyboxmarketing.com\/fr\/work\/toppers-pizza-superstitious\/\" data-postid=\"12313\">\n  <style>.elementor-280 .elementor-element.elementor-element-7c969a1{--display:flex;--gap:10px 10px;--row-gap:10px;--column-gap:10px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-280 .elementor-element.elementor-element-7c969a1.e-con{--flex-grow:1;--flex-shrink:0;}.elementor-280 .elementor-element.elementor-element-be9893f{--display:flex;--overflow:hidden;--border-radius:24px 24px 24px 24px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-280 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https:\/\/www.candyboxmarketing.com\/wp-content\/uploads\/2026\/06\/TP_Superstitious_Still-02-1-18x10.jpg 18w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<div class=\"elementor-element elementor-element-2e19961 e-con-full c-work-card-content e-flex e-con e-child\" data-id=\"2e19961\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-322db8a e-con-full e-flex e-con e-child\" data-id=\"322db8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-034937f elementor-widget elementor-widget-post-info\" data-id=\"034937f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-27ec9ba elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Fast Casual Food<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc86a1f elementor-widget elementor-widget-heading\" data-id=\"dc86a1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\/<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-653ea31 elementor-widget elementor-widget-post-info\" data-id=\"653ea31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul 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Entertainment<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc86a1f elementor-widget elementor-widget-heading\" data-id=\"dc86a1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\/<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-653ea31 elementor-widget elementor-widget-post-info\" data-id=\"653ea31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-27ec9ba elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\tDelta Bingo\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecb4f4c elementor-widget elementor-widget-heading\" data-id=\"ecb4f4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.candyboxmarketing.com\/fr\/work\/delta-bingo\/\">Making bingo fun for a new generation<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n\n  <div id=\"uc_ue_listing_grid_elementor_b975a1a_empty_message\" class=\"ue-no-posts-found\"  style=\"display:none\" >\n                Aucune publication trouv\u00e9e\n        <\/div>\n\n<!-- end Loop Grid -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Amhil Showing companies how the wrong packaging could make a mess of their brand skip render: ucaddon_blox_play_button Watch Reel Challenge Amhil was stuck in a commoditized category where packaging was treated as a cost to cut, not a brand asset to invest in.\u00a0 Despite strong capabilities, it was largely invisible in-market and seen as a [&hellip;]<\/p>\n","protected":false},"featured_media":12953,"parent":0,"template":"","meta":{"_acf_changed":false},"tags":[318],"industry":[293],"service":[],"class_list":["post-12868","work","type-work","status-publish","has-post-thumbnail","hentry","tag-live","industry-b2b"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amhil Case Study | B2B Brand Strategy | Candybox Marketing<\/title>\n<meta name=\"description\" content=\"Discover how we reframed Amhil&#039;s packaging from a commodity expense to a trusted brand asset. 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