PPC Specialist – Campaign Manager

In-Studio + Remote

job description

We are looking for an experienced, creative, and skilled Paid Search & Social Campaign Manager – a PPC Expert, someone with a passion and talent for marketing to join our dynamic team.

As a Campaign Manager, you will be responsible for the creation and development of successful campaign marketing strategies for clients from a variety of different industries.

The successful candidate will:
• Be a PPC expert!

• Have advanced experience in sponsored ads and paid digital advertising management (Google/Facebook/Instagram)

• Be skilled at campaign strategy development and implementation

• Excellent client communication skills

• Experience working with a team

• Demonstrate a willingness to support the team and grow through feedback and process improvements

Candybox Marketing is an award-winning full-service digital marketing agency with studios in Oakville, Ontario and Halifax, Nova Scotia. We have been recognized as one of Canada’s Fastest Growing Companies 3 years in a row and have been listed on the Great Places to Work list for 2021. We are a team of innovative marketers looking to make the web sweet!

Start Date: ASAP

responsibilities

  • Create digital marketing strategies to convert visitors into leads/customers (conversion optimization)
  • Deliver account management for companies that range from a variety of different industries
  • Create and manage Social Media Campaigns, developing ad copy and designing visuals for platforms such as, but not limited to, Instagram, Facebook, Pinterest, Reddit, LinkedIn etc
    Launch Search Engine Marketing (SEM) campaigns (Search, Display, Shopping, Video Campaigns)
  • Analyze data available through Google Analytics and provide recommendations to improve results and implementing agreed upon strategy
  • Apply integrated marketing communications across multiple channels
  • Work directly with Video/Photography/Content departments
  • Manage and provide monthly reports to clients
  • Stay up to date with new strategies and case studies
  • Support the sales team with forecasting projections for prospective clients

requirements for the role

  • Minimum 2+ years of experience in executing and managing Search Engine Marketing (SEM) Pay Per Click (PPC)
  • Minimum 2+ years strategizing optimal PPC Strategies
  • Google Ad / Google Analytics certified
  • Advanced experience in sponsored ads and paid digital advertising management (Google/Facebook/Instagram)
  • Experience with tools such as Google Data Studio, Google Trends, Google Analytics, Google Ads, Facebook Business Manager, Google Keyword Planner and LinkedIn Business Manager
  • A strong understanding and experience in digital ads best practices, industry standards and how to set KPIs to reach client goals
  • Be skilled at campaign strategy development and implementation
  • Excellent client communication skills
  • Experience working with a team
  • Demonstrate a willingness to support the team and grow through feedback and process improvements
  • Experience with campaign strategy from ideation to execution
  • Understanding of inbound marketing, landing pages and conversion tracking
  • Experience in design and image creation (Canva, Sketch, or Adobe Products)
  • Easily learn new software (reporting, tracking etc)
  • Proficient in an Apple and Google Drive environment
  • Passionate about marketing and the end-user

what we are looking for in a successful candidate

  • Engages positively with others
  • Effective Listener
  • Effective Communicator 
(sensory, written and oral)
  • Creative
  • Results Oriented
  • Achievement Driven
  • Analyze and Predict
  • Work well under pressure
  • Positively acts on Feedback

what we offer

  • Competitive salary
  • Health benefits (dental, eye care, physio, medical, massage, and more)
  • Work from home options available until further notice
  • Annual bonuses based on performance and company success
  • Group RRSP Participation
competitive salaries
It’s not all about the benjamins, but they sure don’t hurt.
work from home privileges
business on the top, sweatpants on the bottom.
RRSP contribution matches
we invest in our people.
health benefits
we're too sweet not to have dental coverage.
day off on your birthday
go party like its your birthday!
team & culture events
teamwork makes the dream work.

Please use this link to apply! Please submit a resume along with a cover letter addressed to Darrell Keezer (he writes the cheques). We would love to see anything else you would like to provide us.

“Working with the fun & collaborative team at Candybox allows me to create without limitations every single day.”

Mahfuz - Brand Manager

“Despite being relatively new to the team, I feel like my voice is heard and my opinion matters; even in large-scale decisions.”

Zach - Assistant Videographer

“It’s an awesome feeling to be surrounded by people who are passionate about what they do and are always willing to help you out!”

Amy - Content Manager