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Traffic Jam Vs. Goal Freeway

14 03 2009

Don't be fooled by companies that can increase traffic to your site. At the end of the day, you may be faced with a 100%+ increase of traffic and nothing to show for it. If you make money from increasing simple page hits thats great, but to everyone else, this traffic will be unprofitable noise. 

At Candybox Marketing, we focus on creating a Goal Freeway for companies wishing to convert meaningful traffic into hard dollars. A Goal is a set of actions that equates to value for your company in some form. This could be completing an online order, filling out a form to be contacted, or signing up for your monthly service.

Our Goal Analysis is completed by taking a 'Soup-to-Nuts' approach to every project, starting from the business objective ("We want to sell Magazines to Wineries"), through the website development process and finishing off with targeted online advertising. 

We believe that where you are bringing your traffic is more important than how they got there. This means we don't care about volumes, unless the volumes are met by a compelling offering, great user experience and most importantly, an easy way to respond. 

Let us help you build your own Goal Freeway.

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Convert your WebSite into a WebPresence

7 03 2009

Candybox Marketing is committed to transforming old, stagnant and irrelevant 'websites' into a living, updated, exciting 'web-presence.' We know that Google prefers sites that are updated and will give new content favorable results. That is exactly why we want to empower users to update it without a designer!

Today we launched www.Audience-Response.ca as a new Web Presence for Global Interactive Events. As a Corporate Events / Training company, they desired to communicate to their audience on an on going basis explaining new technologies, methods and software they are producing. We enabled them to do this through a new website with an integrated blog which helps them communicate without any hassles.

Now Global is able to upload video, post images of events and offer an online quoting tool so their customers can interact with them without picking up a phone.

Contact us for us to show you how to turn your dusty site into an experience.

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Categories: Blogs, Conversions, Google, Lead Generation, Organic Results — Darrell Keezer @ 9:13 pm

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